The 2015 Roll Out Strategy

Overview: There are new ways to squeeze out more ROI. Our 2015 roll out strategy is designed to explode your monthly visitors and leverage new cutting edge digital advertising options for unheard of ROI. It starts with Google Display Network [GDN], AdBlade [AB], and Taboola [TB]. These three networks are commonly used by top media buyers because they provide massive […]

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Are These Facebook Ad Metrics Good?

I see this question asked all the time, unfortunately everyone answering is giving you the WRONG advice. Here’s why… The person looking at the metrics doesn’t see the whole picture. They’re giving you feedback based on THEIR experiences in THEIR market… not yours.   Normally when you’re posting this question, you’re just posting a grid […]

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How To Build a Profit Focused FB Ads Dashboard

90% of the clients we work with aren’t customizing their Facebook reports to show them important metrics that will help them make rational decisions about their campaigns. Over the last few years, we’ve worked with a LOT of companies. Every time I take a peak at the Facebook campaign reports they’re using the default “general […]

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[Case Study] Everyone Is Doing Retargeting Wrong

Everyone from small time Internet marketers to Amazon.com is raving about retargeting. Just one problem… Everyone is doing it wrong. Well, they start out doing it wrong and then they learn what I’m about to tell you. If you give me the next 5 minutes, and read this entire email, I’ll explain everything to you. […]

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Next Level Facebook Advertising?

If you want a glimpse into the future of Facebook marketing, you’ll love this! For those of you that don’t follow me (Chaunna) on Facebook or Pinterest, it’s birthday month in our house. I’ve been working with my sister this week to start piecing together Cherry’s Superhero themed party. We’ve even got an entire Pinterest board […]

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If You Think Making Money Is Hard, You’re Doing It Wrong

You’re either really pissed at me because of that title or proud of me. This blog post is for those who are irritated, hurt, or curious about what I mean. But first let’s get something straight… This is coming from a guy who once made only $9,000 a year working at Wendy’s. I’ve eaten Ramen […]

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Bulletproof Coffee vs. Yerba Mate: The Good, The Bad, & The Ugly

Bulletproof Coffee has spread through the Internet like a viral meme. It’s become widely considered as the best energy drink for high performance athletes, executives, and more. It’s also touted as a healthy energy drink contrasted with the fizzy alternatives found in gas stations. The hype is not unfounded either. Bulletproof Coffee (BPC) legitimately gives you […]

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How We Handle Campaigns That Go Horribly South

No ad agency or marketing expert wants to admit that sometimes – shit just doesn’t work. I’m man enough to admit it. For every 10 clients we take on, 1 or 2 just shits the bed. It’s how we handle THOSE  sticky situations that keeps our clients coming back. First, you should know that no […]

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Traffic Tips For Busy People #50

Traffic & Conversion Summit was great! I saw lots of you out there and apparently, this newsletter is everyone’s favorite. Here are my biggest takeaways from the event… Content Amplification Is Fo’ Real In the first hour Ryan Deiss announced that they are sending all of their traffic to content pages. This is a breath […]

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